With our remarketing services, we find customers that have abandoned purchases, or left your website. And then we bring them back to you.
By using the two main website remarketing platforms; Facebook and Google, we use smart insights, targeted audiences and eye catching ads to grab attention, drive traffic, and make sales.
How Our Remarketing Services Work
Remarketing works by adding a pixel or custom code to your website that logs user interaction. We then program this code to track certain events that are important to you. That could be a purchase, an email signup, a social share. Any goal that your business thrives on, no matter how big or small.
Then, if the user doesn’t reach that goal, we log them into a custom audience and use either the Facebook advertising network, or Google’s Display Network to find them around the internet. Using grabbing graphics, killer copy and clickable calls to action, we bring them back to your business to finish what they started.
Facebook Remarketing Services
With over 2 billion monthly active Facebook users and over 1.3 billion mobile daily active users around the world (and growing), the scope of our Facebook remarketing services is huge.
By installing a small pixel in your website’s code, we can log all user sessions and then retarget users who have left your site without completing what Facebook calls a ‘custom event’. We will then create adverts that will be seen in your customer’s Facebook feed, on Instagram, or on the Audience Network.
The beauty of our Facebook remarketing service is that we can get creative with the adverts we produce. Using photos, videos, carousels, slideshows and canvas (a custom, fast-loading mobile advertising experience), we create clothes racks; shareable video; collection galleries and immersive experiences. All geared towards getting your customer to come back to you.
Google Remarketing Services
With the Google remarketing tag placed inside your website’s code, we add cookies to your users’ browsers for the event you’re promoting, or the products you’re selling. Then, using Google remarketing tools, we can create adverts that will be seen by everyone with a tagged cookie, wherever they are on the internet.
Using Google’s Display Network alone, we can reach over 10% of the entire internet. Then there’s also the option to create remarketing lists for search ads (RSLA), customising Adwords search campaigns to retarget your customers.Read how Tirendo increased its overall sales by 22% using RLSA.